Top 7 Things Indian Startups Look for in a PR Agency Today It takes more than simply strong branding to stand out in a crowded market, with over 40,000 DPIIT-recognized firms and an increasing number of unicorns. It requires effective public relations that establishes your brand as a leader in its industry in addition to […]
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The YouTube Playbook: How Indian Businesses Can Hit 1M Views in 90 Days YouTube serves as a launchpad for Indian businesses looking to expand their reach, not just a platform. With 8 trillion minutes viewed in the first half of 2024 and 467 million users in India (Statista 2024), the potential is enormous. But in
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The Power of Instagram Reels: India’s Secret Weapon for Brand Growth India’s digital marketing scene is changing quickly, and the emergence of Instagram Reels is one of the most significant developments that marketers cannot overlook in 2025. Instagram is a major force in social engagement, with over 363 million users in India alone (Statista, 2024).
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From Zero to Hero: PR Stunts That Made Indian Startups Famous Overnight It takes more than a stellar product to stand out in India’s competitive startup landscape, which is home to 1.28 lakh ventures (DPIIT 2024). To propel a brand from obscurity to instant celebrity, a daring, spectacular public relations act is required. Our obsession
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How to Skyrocket Your Brand with India’s Top 5 Social Media Trends in 2025 Your brand may join the rocket ship that is India’s social media scene, which is poised to take off. With platforms developing at breakneck speed and 560 million internet users (IAMAI 2023), 2025 is poised to revolutionise how companies engage with
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How One PR Campaign Changed a Business Forever A single public relations campaign has the power to either launch a revolution or save a sinking ship in the turbulent world of business. At Wing Communications, we’ve seen firsthand how a single, expertly planned public relations campaign can completely change a company’s course and leave a
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How Indian Startups Like Zomato Became Icons Going from a garage dream to a household name in India’s thriving startup environment requires more than just a great product—it also requires a fantastic story that is presented correctly. At Wing Communications, we’ve witnessed firsthand how effective public relations (PR) can propel startups into the public eye and
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Why Media Training is a Must for Every Business Leader A single press conference, tweet, or interview has the power to either launch a brand into a crisis or propel it to new heights. From CEOs in Gurugram to startup founders in Bengaluru, Wing Communications has spent years assisting leaders throughout India in perfecting the
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How to Measure the ROI of Your PR Campaigns How can you demonstrate that public relations (PR) can improve your brand’s visibility, credibility, and financial performance? From startups in Bengaluru to established companies in Delhi, Wing Communications has assisted companies all over India in measuring the results of their PR campaigns. Connecting the linkages between
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How to Write a Press Release That Gets Picked Up by Indian Media At Wing Communications, we believe every brand has a story worth telling—and the Indian media is the perfect stage to amplify it. With over 400 million newspaper readers (source: Indian Readership Survey 2019) and a digital news audience growing by 20% annually
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